Fill Bar
Fill Bar introduces 11 new flavors into the industry focused on levels of ice. To allow choice to the consumer, the flavors contain icons that range from one to three ice icons that describe the level of cooling sensation one will have with the flavor. The product is available in 30mL Salt and 100mL Freebase, leaving no one out who would be interested in using the product.
Fill bar also ventures into the industry as a pair, with not only the special flavors available in salt and freebase, but a new disposable under the same title “Fill Bar” that is described as a “Fillable vape” where consumers have the choice to fill the disposable themselves with any flavor they desire.
From being able to decide which level of cooling sensation one prefers, to being able to choose what flavor goes with their disposable. Fill Bar establishes its primary purpose which is to provide the consumer with choice.